FACTORS PROMOTING USER AND CUSTOMER EXPERIENCE.
The world we are living today is so dynamic to an extent that everything is fast changing due to various factors. Most of the sectors in the economy regard the changes as normal. Business sector is the top most sectors than is faced with the rapid rate of change because of the technological advancement in the sector. The performance of every business is much dependant on the business being able to deal with the frequent changes that faces it. User and customer experience is a key to the business to an extent that if assumed by the business may lead to the business being overtaken by the competitors.
It must come to the notice of the business that the customers does not live in a stagnant environment and thus their taste and preferences are subjected to constant change and since they are king in any business their changing demands must be met for the business to remain relevant in the market. User and customer experience in any kind of business are influenced with various factors. Some factors are:.
Maturity of the organization.
The ability of the organization to create strategies that will ensure that a attractive customer experience is constantly maintained is referred to as a mature organization. A mature organization operate well by testing each undertaking that is responsible to the increase of customer experience and ensure that the customer’s needs are aligned to their products and services.
Analysis of the thoughts of an individual about a product tends to be significant in the current mode of business operation. A customer would only react against a product after buying it and using it and noting its significance as well as demerits. We can all content to the notion that many people tend to show their emotions on social media and the response on the social media would rely on their choice on social media. Discontented clienteles would clearly have undesirable attitude about the good and would post it in almost all the sites for people to see and cease from purchasing the product. Conversely, if the products appealed the client good comment about the product would follow and people would have a positive like towards the product. A point where there is an increasing number of consumers having a positive feeling about the product on a social media, it becomes a surety that the companies have a great number of clientele. This is because only good comment about a product would invite high number of views. The feelings of the client additionally have an influence on the company. In any case a client leave a bad comment on the goods and services offered by the company, it would be the duty of the company to sought out sections where they might have missed the mark and clean the bad status about the customer.